AppliedHE Branding & Ratings Workshop

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AppliedHE™ Branding & Ratings Workshop

9 February 2021 • 15:00-16:00 Indonesia time

Time Descriptions
15:00 Start of Program

Welcome Remarks (Hosting Partner)

  • TBD

Welcome Remarks (Organizer)

Presentation 1:

Global Branding Strategies for Higher Education with AppliedHE

  • Mandy Mok, Founder & CEO, AppliedHE, Singapore

Presentation 2:

AppliedHE Ratings: Concepts, Implementation & Utilization

  • Pieter E. Stek, Analyst, AppliedHE, Singapore
15:45 Q&A

Closing Remarks (Organizer)

  • Mandy Mok, Founder & CEO, AppliedHE, Singapore

Closing Remarks (Hosting Partner)

  • TBC
16:00 End of Program


  • Webinar will be hosted via AppliedHE’s ZOOM account
  • Webinar will be live-streamed on AppliedHE’s YouTube channel
  • Webinar program can be expanded with a guest speaker (subject to discussions), which would increase the duration by approximately 30 min.


Founded in Singapore in January 2020 by veterans from QS Quacquarelli Symonds’ Asia office, AppliedHE™ is a globally oriented higher education evaluation and branding company that is rooted in Asia which aims to positively disrupt the global higher education sector.

As a consumer and business-facing brand, AppliedHE™ (“Applied Higher Education”) represents skills-based employment-focused higher education, as emphasized by its slogan Skills and Job Ready. Future Proof. The AppliedHE™ brand appeals to career-minded students and to institutions it represent a fresh approach to institutional advancement, quality improvement and branding that leads to long-term and sustainable institutional success.

AppliedHE™ is currently in the process of scaling-up its operations and offers solutions in the following areas: rankings and ratings (including the JOB-Ready and EMI-Ready), physical and online events (including Squaring the Circle Debate, Fireside Chat and Xchange) and higher education news distribution (Xtra! Xtra! and Xtra! Xpress). Its new higher education-centred online networking platform for (prospective) students, alumni, faculty and employers (AppliedHE FUTURE) is scheduled to launch in 2021 and will include a service for online internships, connecting students, universities and employers.

With its corporate headquarters in Singapore, AppliedHE also has staff and agents located in China, Malaysia, Indonesia, Pakistan, South Africa, Sri Lanka, Taiwan, Philippines and the United Kingdom.

OUR MISSION: AppliedHE™ empowers higher education providers by delivering suitable and globally recognized evaluation tools, a portfolio of industry-leading marketing and branding services and a platform for stakeholder networking that enables them to excel and amplify their impact locally and worldwide.

OUR VISION: AppliedHE™ aspires to be the dominant brand in higher education which serves the life-long learning and career needs of its users and which is the first-choice for learning-focused higher education institutions and talent-focused employers to meet their branding, reputation and recruitment needs.



Ms Mandy Mok
CEO & Founder

View Biography

Mr Pieter Stek
Chief Analyst

View Biography