AppliedHE Xchange 2025 @ Sunway University
Together for Tomorrow: Excellence, Engagement, Evolution
Hosted by

27–28 November 2025 • Malaysia
29 November 2025 • Exclusive Event for App.LE Members
Countdown to 27 Nov 2025, 09:00 (MYT)
What’s new this year
The 2025 edition is anchored by two major moments, each crafted to deliver real strategic value for universities across Asia.

ALL ASIA Public & Private University Rankings 2026
Celebrate your institution’s achievements on a prestigious, region-wide stage covering North Asia, the Middle East, Saudi Arabia, and Turkey

Academic Road Trip (ART)
Introducing a dynamic new and bold initiative to connect academics and students through collaborative learning journeys
Why attend & who should attend
Top reasons to attend
- Join the Premier Launch of the ALL ASIA Public & Private University Rankings 2026 — the first regional benchmark covering North Asia, the Middle East, Saudi Arabia, and Turkey
- Explore Strategic Insights on employability, alumni engagement, and soft skills via AppliedHE’s 3M Consulting framework
- Rethink the Rankers - because not all number games are worth playing
- Discover Innovation with the launch of the Academic Road Trip (ART) — a bold and innovative way to promote academic collaboration and experiential learning
- Connect with Leaders across academia, policy, and research in Asia and beyond
- Participate in Workshops and Panels designed to drive institutional success
- Learn from Flagship Tools like JOB-Ready, ALUMNI-Ready, and SOFT SKILLS-Ready, enhancing reputation and impact
Best‑fit attendees
- University and College Leaders
- Academics, Researchers, and Education Professionals
- Alumni Relations and Career Services Professionals
- Government and Policy Makers
- Education Consultants and Industry Partners
Excellence, Engagement, Evolution
This year’s theme embodies our shared vision to:
- Excellence: Set new standards in teaching, learning, and leadership, highlighted by the inaugural ALL ASIA Rankings
- Engagement: Strengthen connections through vibrant alumni networks and collaborative institutional partnerships
- Evolution: Embrace innovation, adaptability, and data-driven insights to future-proof education and reputation
- Ranking Leadership: Recognize and celebrate universities across all of Asia—including North Asia, the Middle East, Saudi Arabia, and Turkey—through this pioneering rankings launch
Event Highlights:
- ALL ASIA Public & Private University Rankings 2026 Launch - Celebrate your institution’s achievements on a prestigious, region-wide stage covering North Asia, the Middle East, Saudi Arabia, and Turkey
- Academic Road Trip (ART) Launch - Introducing a dynamic new and bold initiative to connect academics and students through collaborative learning journeys
- Inspiring Keynotes and Panel Discussions featuring thought leaders in education innovation, rankings, employability, and skills development
- Hands-On Workshops designed to translate insights into actionable institutional strategies
- Squaring the Circle Debate - Enjoy a heated and high-energy debate that will have you rethinking what you know
- Inside the Minds of the Rankers - Exclusive Insights you won’t hear anywhere else
Program
Agenda & speakers
A focused two‑day program with expert speakers covering rankings insights, employability, innovation, and partnerships.
Full Program
- Quick Overview
- Day 1: Speeches, ART Launch, ALL ASIA Ranking Launch, Gala Dinner
- Day 2: Presentations, Debate, Workshop
- Day 3: Exclusive Event for App.LE Members
Featured Speakers

Secretary to Council and Court
Professor of Veterinary Clinical Science
City University of Hong Kong
HONG KONG

Prof Dr Maurits van Rooijen
Global University Systems and Rector
University of Europe for Applied Sciences Germany
UNITED KINGDOM
Tickets
Pricing & registration
Group rates available on request.
Delegate Pass
Access to all sessions, exhibits, and networking.
- Early Bird: USD 500
(before 7th September 2025) - Standard: USD 580
Table‑top Presentation – Standard
Ideal for showcasing programs and partnerships.
- Price: USD 550
- Includes 1 table, 4 chairs
- Up to 2 standing banners (self‑produced)
Table‑top Presentation – Double
For larger displays or team presence.
- Price: USD 880
- Includes double table, 8 chairs
- Up to 2 standing banners (self‑produced)
All prices in USD. Full terms are shown during registration.
Sponsors & Exhibitors
Platinum
USD 11,000
- 8 Delegate passes
- Double‑wide table
- Premium pull-up banner (high-traffic zone)
- Hero leaderboard (970 × 250)
- Logo prominence on all channels
- Digital certificate & e-badge
- Institution brochure insert in Conference Bag
- 5‑min intro presentation
- Elevator Pitch
- GDPR-compliant attendee list
- App.LE Club membership (1 yr)
Gold
USD 8,000
- 6 Delegate passes
- Double‑wide table
- Premium pull-up banner (high-traffic zone)
- Leaderboard (728 × 90)
- Logo prominence on all channels
- Digital certificate & e-badge
- Institution brochure insert in Conference Bag
- Elevator Pitch
- GDPR-compliant attendee list
Silver
USD 5,500
- 4 Delegate passes
- Standard table
- Sidebar (300 × 250)
- Logo prominence on all channels
- Digital certificate & e-badge
- Institution brochure insert in Conference Bag
Bronze
USD 3,800
- 2 Delegate passes
- Standard table
- Logo prominence on selected channels
- Digital certificate & e-badge
- Institution brochure insert in Conference Bag
* Pull up banners are self-produced
Other Sponsorship Opportunities
Elevator Pitch
USD 500
Showcase your institution or service with a focused, high-impact pitch using a prime networking break.
- 2-minute slot to address all delegates
- Ideal for announcing new initiatives, programs, or partnerships
- Logo featured on holding slide and event program
Visibility Plus Package
USD 2,500
- Maximize your brand exposure across both the event and AppliedHE’s global media channels.
- Logo prominence on main event backdrop and official channels
- Institution brochure insert in every delegate’s conference bag
- Xtra! Xtra! banner placement on AppliedHE’s global higher education news platform
Conference Lanyard
USD 8,800
- 2 complimentary delegate registrations
- Logo prominently displayed on the lanyard (1C Printing)
- Logo prominence on all event channels
- Institution ad in Program Book (Printed & eProgram)
- Institution brochure insert in Conference Bag
Conference Bag Sponsorship
USD 9,900
- 3 complimentary delegate registrations
- Your logo prominently displayed on conference bags and all event channels
- Bags distributed to all attendees at registration
- Institution ad in Program Book (Printed & eProgram)
- Institution brochure insert in Conference Bag
Attention ALL App.LE Club Members
We’re hosting an exclusive Ranking Workshop + App.LE Club Members’ Lunch on 29 November 2025, right after the AppliedHE Xchange @ Sunway (27–28 Nov).
The App.LE Club is AppliedHE’s members-only consortium of university leaders — created by and for leaders — offering access to exclusive events, peer collaboration, leadership development, and practical tools that deliver measurable impact.
This upcoming intensive session, “Ranking Workshop: Strategic Ranking Alignment for Social and Educational Impact,” is designed to turn ranking strategy into action. We’ll focus on aligning the right metrics, streamlining data pipelines, activating alumni and employer reputation levers, sequencing quick wins alongside long-term reforms, and leveraging soft-skills development to enhance employability and strengthen your institutional brand.

- Understanding the Big Three— QS, THE, and AppliedHE: their origins, audiences, and why they matter in today’s competitive landscape
- Indicators and Weightings— unpacking what each system values most, and how to leverage your institution’s strengths for quick gains
- Strategic Positioning Across Rankings— aligning academic quality, employability, research, internationalization, and community engagement with the right metrics
- Future-Proofing Performance— balancing QS/THE-driven goals with AppliedHE’s distinct focus on employability, teaching quality, and societal impact
- Soft Skills as a Differentiator — positioning student outcomes as a brand asset to boost employability and close the academia–industry gap
Not a Member Yet?
This is the perfect time to join! Sign up now as a founding member (US$5,000 per institution, annual) and receive 2 complimentary workshop passes, plus additional passes at US$180 per person
Seats are limited and allocated on a first-come basis. If you need an invoice or have questions, just reply to this email and our team will assist.
Venue, travel & visa info

Venue
Sunway University, Subang Jaya, Greater Kuala Lumpur, Malaysia.
Connected to Sunway Pyramid Mall and Sunway Lagoon via the Canopy Walk.

Accommodation
Travel
Fly into Kuala Lumpur International Airport (KLIA). Taxis/ride‑hailing are available to Sunway City. Public transit options include BRT and LRT connections.
View travel info & directions →Visa letters
Need an invitation letter? We're happy to help.
Momentum
Past highlights
Proven impact across the region with high‑quality content and warm, collaborative community.

Xchange 2024 — Sunway University, Malaysia
A warm, high‑energy gathering of regional leaders with inspiring conversations, shared achievements, and meaningful collaborations.

Xchange 2025 — Universitas Sebelas Maret (UNS), Bali
Frequently asked questions
What’s included with a delegate pass?
Access to all sessions, exhibits, and networking functions during the two‑day event.
Can I transfer my registration?
No, registrations are non-transferable.
Are there group or delegation rates?
Yes. Contact us and we’ll tailor a group package for your institution.
How do I request a visa invitation letter?
Email us after registering and we’ll issue the letter within a few business days.
What’s the dress code?
Business smart. We recommend comfortable shoes for moving between sessions.
Will I receive a certificate of participation?
Yes, digital certificates and e‑badges are issued after the event.